Hello, I’m Al

Branding

In a world where attention spans are shrinking and first impressions are everything, graphic design & branding has become ever more important. I love the power of visual storytelling. It’s something I’m proud of being good at.

Strategy

The art of business strategy is integral when making confident and correct design decisions. Understanding markets, consumers, and trends is something I don’t take lightly. Yes, I can design on instinct, but backing that instinct with good market research and consumer insight makes the process much smoother.

Visual Communication

Being a firm believer that there is always more than meets the eye, I always try to unearth the narrative in design.

Web Design

Working alongside developers, I love designing with interaction in mind, letting behaviours shape my design. I have completed full projects using Figma and XD.

Photography

Images are consumed at an unprecedented pace, but there is still a fine line between what is right and what is wrong. I appreciate the value and impact good photography can have on the creative process. I have creatively directed full day shoots and worked with professional photographers in the industry.

Motion Graphics

The dynamic nature of animation and film adds a layer of engagement that is unparalleled. I can use Adobe Premiere Pro and have completed a course in After Effects.